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The adult market for martial arts training and fitness is always hot and profitable during January and February, as men and women are ready to shed pounds, stress and anxiety. They need programs that promote optimum health, greater confidence and self-esteem, and a sharper focus on their goals and responsibilities.
The “Now’s the Time!” Marketing Campaign includes two different ad concepts with the messages that will help you attract and retain more adults. “Now’s the Time to Change Your Life with Martial Arts Training!” targets those adults who want all that martial arts has to offer; while “Now’s the Time to Shape Up With Martial Arts Fitness!” focuses on the added benefits of your fitness program, compared to traditional health spas and gyms.
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